Reliable Web Design - Flagstaff Website Design, Domain Registration, Website Hosting, Search Engine Marketing, and other Internet Marketing Services - Flagstaff Central [Arizona]
Reliable Web Designs - Flagstaff Website Design, Domain Registration, Website Hosting, Search Engine Marketing, and other Internet Marketing Services - Flagstaff Central [Arizona]
Reliable Web Designs - Flagstaff Website Design, Domain Registration, Website Hosting, Search Engine Marketing, and other Internet Marketing Services - Flagstaff Central [Arizona]

Why a Facebook Business Page over Using my Personal Page?

I wrote this to a client today because she asked why she would even want to have a separate Facebook page.  She already was using Facebook personally and then had me create the page, but then she was not sure after it was done.  She obviously would be starting with “no followers” and felt like it was extra work then simply using her personal Facebook account.  So, I wrote her an answer and thought it might be helpful for others to understand too.

Note:  I’ve taken out her name/business name – just fill in your own name and business there…


Hey, CLIENT NAME!

If you want to talk about this in person, we can setup a phone meeting. I’m here to help you. But, I’ll try to address it in an email and then we can discuss further as you see fit… So, here goes…

This is a philosophical issue which I’m pretty sure we discussed on our last phone meeting before you had me work on the Facebook Page for you. The question is: Do you want to market “YOUR NAME” or “YOUR BUSINESS NAME”…? It’s really a matter of how you want to look at your business. Your focus now and in the future. If you are being “YOU” and that’s how you plan to approach it in the future, then doing everything through your personal account works fine. If, on the other hand, you want to be “YOUR BUSINESS” then you would want to separate it into a business page – which is what we did.

The reality is that your personal Facebook page should be about personal stuff – family photos and interaction, friends socializing, … This doesn’t mean that you can’t have your clients be “friends” with you or that we can’t have your postings go there too. Hopefully, you do become friends with these people and all of your friends and family will want to know about what you are doing. It’s part of the point and the relationships you hope to build. So, think of your personal Facebook page as that – your personal relationships.

On the flip side, the Facebook page is all about marketing your business. It will take time to build up a “following”… You will want to “invite” your personal friends and family to join you on it. And then, you will want to encourage all of the people that get involved with “YOUR BUSINESS NAME” to follow it (by telling people about it on your website, in your newsletters, at your events/place of business, on your business cards,…). Over time, the numbers will grow and grow – and be strictly about the business marketing elements. So, this will take some marketing effort, but it will represent the “entity” that you are creating… And, Facebook has some elements in the business page that you can’t do as a person… These are all things I can help you with over time and will benefit your business focus long into the future.

So, that’s the way to look at it. I’m fine if you prefer one way over the other… I will feel a little dumb for having created and billed you for something that you might not use if you choose to dump the business page. But, you won’t insult me or anything. I recommend separating them, but that’s the way I look at it. I’m trying to help you lay the foundations for your business that will help you grow over time. But, this decision is all about how you feel your focus needs to be. So, just tell me.

Smiles,

Joe

Latest News | Web Tips Blog

The Count of Monte Cristo

I just had one of the most vivid memories of my Dad. I was looking through some DVD’s – putting a few away. Of course, my videos are in alphabetical order because I’m anal that way. So, you really have to look at the titles as you put things back. And, right in front of… Continue >>>

Safety Tips About PayPal

I just signed a client up to use PayPal and forgot to give them my speech to keep them safe.  So, I wrote them instead.  Here’s what I wrote… Dear Client: There are lots of PayPal scams out there that you need to be very careful of as time goes on. PayPal is like having… Continue >>>

Contact Information

Flagstaff Central.com, Inc.

“Reliable Web Designs” (dba)

Mailing Address:
2532 N 4th Street, PMB#125
Flagstaff, Arizona 86004-3731

Phone: (928) 526-6991
Email: info@flagstaffcentral.com

Facebooktwittergoogle_pluslinkedinmail

For more information about our services, please contact us.

Flagstaff Web Design
& Internet Marketing!

Copyright©1999-2018. All Rights Reserved. The content of this
website featuring Domain Registration, Flagstaff Web Design,
Flagstaff Web Hosting, and Search Engine Marketing site is
owned exclusively by Flagstaff Central.com, Inc. [Flagstaff Arizona].
(All posted prices are subject to change.) Privacy Policy

Let us Help you with Your Website!